VRVE

Landing Page & Product Page Redesign | Shopify CRO | Paid Ads Strategy

VRVE is an Australian meal replacement brand built for busy, health-conscious individuals. We stepped in to help optimize the online experience and accelerate growth—turning underperforming pages into high-converting sales assets.

What We Did:

• Landing Page Overhaul: Rebuilt the homepage and landing flows to focus on benefits-first messaging, social proof, and seamless product discovery.

• Product Page Redesign: Crafted conversion-driven product pages with clear ingredient callouts, trust elements, FAQs, and subscription prompts.

• Performance Marketing: Developed Meta ad creatives that captured scroll-stopping moments—educating, inspiring, and converting first-time buyers with clarity and intent.

Results:

• Reduced bounce rates through improved visual hierarchy and content flow

• Higher CVR on top-selling SKUs with persuasive new PDP layouts

• Scaled Meta ads with lean creative testing and performance-led strategy

Check it out: vrve.com.au

“For VRVE, we combined smart design with strategic ads to help their ideal customer find the right product—faster.”